A Polish firm, Mutalo Group is set to launch one of the world’s finest drinks in Nigeria known as KABISA energy drink.
The energy drink is coming on the heels of a bi-polarized African beverage industry that features low-quality and cheap energy drinks on one side and as well as high quality, unaffordable beverages on the other.
According to a press release from the company, Mutalo Group said it was strategically and competitively positioned to bridge the two extremes by launching the energy drink. “The energy drink (KABISA) is a nourishing, sterling and inexpensive beverage uniquely designed and packaged for Nigerians who want to stay relaxed, love to party and for anyone that finds comfort in African vibes”.
“What makes KABISA energy drink different from others is its value for money. The energy drink creates something unique yet familiar. It is produce based on high quality ingredients, which is why people are eager to ask for more. Ironically, KABISA is not one of the expensive energy drinks in the Africa market as it is very affordable. Mutalo Group is a Polish production company that aims to transform the energy drink market in Africa”.
It was founded by two young and ambitious former managers of Jumia Africa who are knowledgeable and conversant with the African business landscape, hence the introduction of KABISA energy drinks.
“All things considered, we are witnessing the expansion of the African market and KABISA Energy Drink is a perfect example– it shows that there is a place and a growing demand for good quality products. Who knows, maybe it’s the beginning of another beverage giant. Two former managers from Jumia Africa founded a production company that aims to transform the energy drink market in Africa. Their venture, Mutalo Group, produces one of the most astonishing drinks that popped up in the African market in the last years – KABISA Energy Drink. The company said.