BRANDS & MARKETINGTOP STORY

Nigerian Idol Season 8 winner, Victory Gbakara, applauds Bigi for elevating his journey to stardom

Delta-born artist Victory Gbakara, the acclaimed winner of Nigerian Idol Season 8, joined by the remarkable first runner-up, Precious Mac, recently visited the headquarters of Rite Foods Limited to extend their sincere appreciation to Bigi, a key sponsor of the Musical Reality Show, for her instrumental role in amplifying the show.

Gbakara and Precious Mac attributed the resounding triumph of the concluded season to Bigi’s substantial contribution, which heightened the show’s appeal and excitement. Reflecting on the brand, the 25-year-old lawyer, songwriter, and singer, Gbakara, specifically lauded its customer-centric focus and exceptional quality, particularly praising the refreshing taste of Bigi Tropical. Precious Mac echoed this sentiment, affirming, “I have experienced them and tasted most of their products and they are 100%.”

The spotlight of the season was undoubtedly on Victory Gbakara, whose enthralling performances throughout the auditions to the electrifying finale captivated both judges and audiences. Emerging victorious over Precious Mac, Gbakara’s grand prize of N100 Million (One Hundred Million Naira) comprises a remarkable array of rewards, including N35 million in cash, a sleek new SUV, a Bigi branded refrigerator, a year’s supply of Bigi soft drinks, a recording label contract, a fully equipped DStv Explora with a 12-month premium subscription.

During the visit to Rite Foods, they both expressed profound gratitude to Bigi for its generous support throughout the show. Gbakara enthusiastically shared his delight in the memorable shopping spree at Shoprite, Ikeja City Mall, Lagos, where the other top three contestants went home with household items worth over N1 million.

The celebratory visit would become an unforgettable memory for Gbakara and Precious Mac. The enthusiastic Bigi team and Rite Foods Limited’s top management welcomed them with open arms. The talented finalists shared genuine feelings and mutual admiration through handwritten notes which they read in front of everyone present, touching their hearts. Their emotional exchange served as a moving reminder of their incredible journey together and aspirations.

Echoing Gbakara’s sentiments, Biola Aransiola, Assistant Brand Manager for Bigi at Rite Foods Limited, emphasised the brand’s unwavering commitment to strengthening the entertainment industry. Aransiola highlighted Bigi’s pivotal role in nurturing young Nigerian talent, propelling them toward superstardom in their respective music genres.

Picture caption:

Victory Gbakara, Winner of Bigi Sponsored Nigerian Idol Season 8 (Middle); with the judges, Obi Asika, Simi, and D’banj; the Rite Foods’ Team, as well as fans of the winner, during the finale of the musical reality show in Lagos.