BRANDS & MARKETING

In furtherance of its efforts to support communities and governments to cushion the impact of the COVID-19 pandemic in the country, The Coca-Cola System in Nigeria, comprising Nigerian Bottling Company Limited (NBC) and Coca-Cola Nigeria Ltd, has donated business start-up equipment to women and youths in communities in Aba, Abia...

Mouka, Nigeria’s leading brand of mattresses and pillows has launched a new campaign to encourage consumers to buy the right Mouka mattress based on their unique needs. The “Get the Mouka for You” campaign seeks to educate consumers about the need to consider their age, body build, lifestyle and budget...

There is much excitement in Ijebu-Ode as the Bigi sponsored Ijebu Heritage Half marathon scheduled for Saturday, July 17, draws near, with lots of global athletes indicating their willingness to participate in the competition which will also see youths in the land being involved. The event has created a new...

As part of its corporate social responsibility (CSR) initiative, Rite Foods Limited recently aided the free breast and cervical cancer screening and treatment programme of Optimal Cancer Care Foundation for women in Lagos. According to a press statement from the company,the exercise which will be conducted in all parts of...

  The three contestants who made it to the next week’s episode of the Nigerian Idol, Kingdom Kroseide, Francis tela, and Akunna Okey, performed wonderfully on Sunday with commendations from the guest judge, Cobhams Asuquo, the Nigerian artiste, songwriter, and producer. The contestants thrilled Cobhams, and other judges, Seyi Shay,...

As part of its commitment to driving its global World Without Waste agenda, the Nigerian Bottling Company Ltd (NBC) on Thursday June 17, in partnership with RecyclePoints, a waste recycling and social benefit organization, commissioned a Plastic Recycling Bank. The recycling bank, which is located at its Ikeja Manufacturing Plant...

  As the contest on Nigerian Idol heats up, the astonishing rendition of the five contestants in the last edition was highly commended by the judges, who also encouraged them to put in their best as the show continues. Kingdom Kroseide’s performance was trailed with praises from the judges. Other...

  The Dangote Sugar Refinery (DSR) says it is making concerted efforts to meet the country’s industrial and households sugar demands. Alhaji Abdulsalam Waya, the DSR Head of Sales and Marketing, Northern Region, made the pledge at a trade briefing and unveiling of a new sugar packaging, in Kaduna. Waya,...

  Financial Times reported on a presentation that was circulated among top executives of Nestle this year that majority of Nestle’s food portfolio is unhealthy. The presentation revealed that Nestle, the world’s largest food company, acknowledged that more than 60 per cent of its food and drinks products do not...

The Nigerian Bottling Company Ltd (NBC) has reiterated its unwavering commitment towards empowering the nation’s youth, through programs that enable them to thrive and also contribute meaningfully to economic development. The Manager, Sustainability & Community Affairs, Nigerian Bottling Company (NBC), Ifeoma Okoye reaffirmed this at the campus edition of the...