BRANDS & MARKETING

Lagos NIPR, the flagship Chapter of the Nigerian Institute of Public Relations (NIPR), today unveiled plans to foster government, business dialogue at the third edition of its annual Stakeholders’ Conference with the theme: Communication, Reputation & Sustainable Foreign Direct Investment in Nigeria, scheduled to hold at the Agip Recital Hall,...

Ecobank Nigeria has launched “Move on Up”, a new fully-integrated consumer advertising campaign. Move on Up is cantered on the bank’s drive to ensure that consumers have world-class accessible and convenient digital banking solutions across the country. Ecobank Nigeria is a subsidiary of Ecobank Transnational Incorporated (ETI), which is currently...

Airtel Nigeria has introduced SmartConnect 2.0, a new offer which offers prepaid customers six times the value of every recharge. According to Airtel, SmartConnect 2.0 is specifically designed to give more value and enrich the lives of telecoms consumers, also empowering them to do much more as well as succeed...

Stanbic IBTC Bank’s payment cards have been adjudged the best in the country in 2016, in recognition of its leadership in the provision of card payment solutions in the financial services industry. The bank won the 2016 Card Payment Bank of the Year award at the 2016 Nigeria Telecoms Awards,...

Cross River State Governor, Prof. Ben Ayade, has commended the members of the Outdoor Advertising Association of Nigeria (OAAN) for their contribution to the growth of the Nigerian economy. The Governor who spoke at the 31st annual general meeting (AGM) of OAAN held in Calabar last Friday, said the body...

In a bid to lure more Nigerians to experience its unique luxury lifestyle hotel service offerings, ARMANI Hotel, Dubai – a Giorgio Armani signature hotel recently hosted some of its existing and prospective customers to an exclusive cocktail event held in Lagos. The event which was organized in partnership with...

The federal government as well as states and local government councils across the nation have been reminded of the effectiveness of using experiential marketing, citizen engagement and community relations to market government policies to the citizenry. These three marketing elements were stressed at the just concluded third annual general meeting...

In furtherance of its continued support for sports and commitment to youth development in Nigeria, Chi Limited recently participated in the finals of the just concluded Lagos state principal’s cup. Renowned to be one of the biggest grassroots football competitions in Nigeria, the tournament comprises inter-secondary school soccer amongst schools...

The President of the Advertisers Association of Nigeria (ADVAN), Mr.  David Okeme has revealed that the marketing communications industry will grow if associations and groups within the industry can work better collaboratively. Okeme said this when top officials of Advertising Agencies Association of Nigeria (AAAN) paid a courtesy visit to...

MultiChoice Nigeria has unveiled a brand new campaign for the DStv Compact bouquet called Live Your Dream and it features its latest brand ambassador, Odion Jude Ighalo. The Live Your Dream campaign celebrates the passion, perseverance and determination of Nigerians to achieve their dreams against all odds with Ighalo’s story...